I think the packaging of a product is as important as the product itself. It's about showing care and attention to every detail, and reflecting the same aesthetic that attracted the buyer to the product in the first place.
I want each of my packaged prints to be beautiful inside and out... always simple and minimal by design. For my stockists, it's about delivering a product that is ready for display. For my individual customers, I just want to ensure that extra bit of delight when the package arrives, whether they've purchased it for themselves or to give as a gift.
At Barclay Haro Art Concepts, each print is backed by a white illustration board, then slipped into a clear sleeve, and finished with my white embossed label. Finally, it's protected in a sturdy white flat mailer... and sent off with love to the recipient.